Lidl: the backlash
5/9/17 09:55![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
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Notice something wrong on these pictures? Well yeah, duh! A famous church in Santorini, Greece, was used to advertise a Greek cheese product in one of the Lidl stores (a German chain). Except, the most prominent feature of that landmark (beside the blue roof) was removed:
Lidl airbrushes Christian cross from church pictured on its Greek food range because the supermarket chain 'does not wish to exclude any religious beliefs'
Well, guess what. You've done just that - excluded a religious belief. And I'm saying it as non-believer. Savor the irony.
There was indeed a huge backlash (mostly around the social networks) about this picture. Lidl even had to come up with an official apology for screwing up on this one. People were shocked, shocked I tell you! Selling Greek products while trying to remove an important part of the Greek identity from sight. People have called for boycott. And probably rightly so. Why?
Because it's one thing to be sensitive to religious and ethnic identities, be inclusive, tolerant, etc. But it's quite another to bend over backwards and scrap one identity for another, for the sake of pandering to a particular customer segment. This is just business, some would say. You're free to go buy crappy food elsewhere. Sure thing, Ahmed! (HA!) And that's exactly what people are doing here. Voting with their feet. And with their wallets. You wanted to appear super-tolerant and super-inclusive, and attract a few Muslim customers? (Hey, Lidl may claim they don't want to offend anyone so they prefer to remove all religious symbols from their shelves, but how do you explain the fact that their German and Dutch stores have entire sections dedicated to Halal food!?) I guess you were prepared for the backlash from non-Muslim customers, then! Being inclusive through exclusion - how does that work, Ahmed?
Removing the cross from a Greek landmark is NOT an act of religious neutrality. It's an act of cowardice. It's removing the very identity of that landmark, the part that makes it Greek. The cross is probably 80% of the "Greekness" in that Greek landmark, like the crescent is 80% of what makes a Saudi, Saudi. And to use Photoshop to delete this, and hope no one notices? Wow. You've got to have balls for that much cowardice (amazing, huh?)
That's cultural castration, sorry to say it. It's multicultural idiotism. It's PC schizophrenia. And no, this isn't just about some food store, or just about a business, one of many. It's a symptom of a much wider phenomenon. The same one forcing German mayors to look their own constituents in the face and advise them to avoid walking near certain areas of town while wearing short skirts from now on, lest they offend the refugees residing there.
I'm all for cultural inclusiveness. But this is not right. It just isn't.
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Date: 5/9/17 15:41 (UTC)I would've said that the minute I hear a term ending with ~ist or ~phobe I immediately stop taking the person using them seriously, but that wouldn't be entirely true. Because I've seen first-hand what people like the ones making exactly your point exactly the way you did it, can do to a community. I don't know if you're part of the problem, but you're definitely not part of the solution to it. People like yourself would rather go to tremendous lengths to derail what is attempting to be an honest debate on cultural conflict - be it through nitpicking on the use of a term, or through resorting to subtle ad hominems - than propose viable solutions to the issue at hand. Such people are probably even more dangerous than a dozen violent radicals, because they're like the Neville Chamberlains of our modern time.
I really don't understand the motivation behind the choice of such a stance - what purpose does it serve, whom does it help? Does "calling out" someone for using what you, in your wild interpretations are formulating as a racial slur, somehow remove or solve the problem that's being discussed here, namely the tendency of Western societies to betray their own identity for the sake of appeasing people who are not interested in getting integrated into said societies in the first place? How exactly?
(no subject)
Date: 5/9/17 16:02 (UTC)If you mean the growing number of No-Go zones across Europe, I've seen plenty of those too.
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Date: 6/9/17 01:08 (UTC)On (2), for instance, I feel obliged to point out that (1) many (if not a majority of) the van attackers were not asylum-seekers or migrants, and some had only dubious interest in radical Islam, (2) in the apparent example of the acquitted rapist (I have to surmise, because no one has provided any links to the story they're referring to), the German judge cited the rapist's Turkish heritage, not his Islamic belief, and it occurred against the background of an already abysmal conviction rate for rapists in Germany, and (3) the advice about not "provoking" asylum seekers is really just more of the same nonsense women have always been told, when wanting to avoid sexual harassment.
So, I think we can readily see that assumptions about Islam as a monolithic system of belief that somehow unites people across borders, classes, even histories, tends to cloud the recollection of the actual facts to these examples cited. Assertions have been made about (presumed) Muslims, and blame cast, without properly acknowledging just how perfectly awful their host communities were in the first place. That's just poor reasoning. That's all I care about. If reasoning well leads to the downfall of western civilization, so be it.
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Date: 6/9/17 06:35 (UTC)All you really care about is labeling people with what happens to be the fanciest labels ending with ~ist and ~phobe, and shaming them into submitting to your ill-informed worldview. You seem good at finding ways to dismiss a serious problem as if it never existed. I realize that whatever I say, it won't matter and would be a waste of time. So I suggest you spend a month living in Stockholm, Birmingham or Köln, and we'll talk again. Until then, you're just another misguided social justice warrior to me.
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Date: 7/9/17 02:40 (UTC)That didn't work very well.
And of course here in the USA we've told our 'natives' to be like us and all would be well, and look at DAPL. Nothing changed since 1776. Assimilation and integration as concepts are ultimately not panaceas for deeper problems that tolerance and goodwill are easier said than applied.
And that equally unfortunately is a universal across societies with no good resolution, and the horrors that will lead to in the future do from time to time keep me awake at night.
(no subject)
Date: 5/9/17 16:45 (UTC)I have no inside knowledge of the marketing departments meeting where this decision was made - but I kinda doubt they made it because they foresaw the Buddhists and Scientologists flipping their shit...
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Date: 6/9/17 00:50 (UTC)From my perspective, the company's decision is absolutely typical of any company seeking to market products outside the narrow confines of communities where religious iconography's signaling is known and understood. It's the same reason any multinational company might be inclined to send out cards wishing their recipients "Happy Holidays!" rather than, "Merry Christmas!"
(no subject)
Date: 6/9/17 03:04 (UTC)IF that is true, would you count that as evidence they are trying to appease a certain group and not just be more 'world-friendly'?
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Date: 5/9/17 17:17 (UTC)(no subject)
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Date: 5/9/17 17:40 (UTC)Granted, as long as religion brings someone comfort and inspiration to do things that are useful to society and other people, I'm fine with it. But as soon as they try to impose their bullshit worldview on the rest of us, then we've got a problem.
Like I said below, if it was up to me, NO religious symbols would be displayed ANYwhere outside people's homes and temples. Fortunately for the rest of you, I'm not in charge.
(no subject)
Date: 6/9/17 01:27 (UTC)(no subject)
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Date: 5/9/17 21:39 (UTC)I think you're right.
It's always later than you think.
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Date: 6/9/17 06:56 (UTC)(no subject)
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Date: 7/9/17 02:19 (UTC)