Guardians of the market
20/10/20 10:35![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)

https://www.businessinsider.com/dojs-google-antitrust-case-focused-on-search-dominance-report-2020-9
Trump has decided to go after Google, starting an antitrust case against the tech giant, much like Clinton went after Microsoft 22 years ago. The accusation is that Google is abusing their dominant position on the online market.
Thing is, Google probably won't be too affected by the lawsuit. Few US states are likely to join in, and besides Google has become so big and has so many other businesses that this would hardly make a dent.
On the other hand, the market, and society as a whole seems to be ripe for a paradigm shift, where harder regulations are to be expected on the so called "guardians of the market", ie dominant companies like Apple, Amazon, Google and Facebook. Since post factum adoption of regulations in response to past events doesn't seem to have worked well so far, the new approach is an "ex ante" (in advance) set of rules that would be valid from now on.
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