Both are good points, I find it encouraging however on a few levels. First off even if the poll is an outlier from the average, this still indicates that (even if the polling numbers are a bit screwy) that there is a trend towards people either taking up non-theism or being more vocal about it, even if we're unable to quantify it specifically. Secondly you make a good point about people being more open about it. I'm definitely not advocating a god-free America (as much as *I* might want one...) however I find it important that people without beliefs or people who find the constant bombardment of religion in their daily lives are finding a louder voice. Maybe not enough to gain appreciable concessions yet, but its still a step in the right direction.
no subject